f you want to increase your messaging limit, keep in mind what affects the limits - the quality rating, the phone number status, and the user experience. Here are actionable steps you can take to increase your messaging limit:
Message only opted-in customers
Always make sure your customers have explicitly agreed to receive messages from your business on WhatsApp. Sending messages without consent can lead to blocks and reports.
Focus on context and timing
Send messages that are relevant and arrive at the right time. Customers are more likely to engage positively with personalized and timely communication.
Raise your messaging volume
In the past seven days, if your business phone number has started at least half of its current messaging limit in business-initiated conversations, it meets the activity requirement to move to a higher limit.
Best practices to maintain or improve your quality rating
If you want to scale your messaging, you need to start with improving your quality rating. Here are some best practices to follow:
Message only opt-in customers on WhatsApp
Before sending a message to customers on WhatsApp, you must make sure to have received consent from them that they would like to receive messages from you. The opt-ins must meet the following criteria:
It must clearly state that a person is opting in to receive messages from your business over WhatsApp
It must clearly state your business’s name that a user is opting in to receive messages from
You can obtain the opt-in in a variety of ways. You can use SMS, your website, in a WhatsApp thread, by phone (using an interactive voice response (IVR) flow), or even in person on paper.
WhatsApp does not enforce receiving opt-ins but strongly recommends it.
Mind the context and timing
If you want to start a conversation with your customers, you can only use WhatsApp message templates. You need to send the templates in the right context and at the right time.
Moreover, if you’re trying to get the customers to reply to a question or take a certain action like visiting your website, send them interactive message templates with buttons. Buttons help them reply to you easily by selecting an option or viewing your website with just a click.
Give customers an opt-out option
If you want to reduce the risk of getting blocked or reported, provide an easy opt-out option. For example, you can offer them to opt out from receiving marketing messages. They will continue to receive service messages like order confirmations from you, but you shouldn’t send them promotional content anymore.
You may choose to ask them for the reasons for opting out to improve your messaging and customer targeting. However, customers don’t have to give you feedback. You could also tell them how they could opt in again in case they’ve accidentally pressed the opt-out option, or if they change their mind later.
What are per-user messaging limits on WhatsApp?
On May 23, 2024, WhatsApp introduced per-user messaging limits to improve the quality of interactions. These limits cap the total number of marketing messages a user can receive from all businesses combined, rather than from any individual business.
If a user exceeds this limit, additional messages won’t be honduras whatsapp phone number delivered. The specific number of messages users can receive and the time frame for these messages are not disclosed to businesses and may be adjusted in the future.
Importance of the per-user messaging limit
By capping the number of marketing messages a user can receive, WhatsApp aims to reduce message overload. It means that each communication is meaningful and engaging.
Businesses are encouraged to prioritize the quality and relevance of their messages. With these WhatsApp limits, you need to focus on sending impactful messages that prioritize relevance and quality.
How to manage per-user messaging limits
You can take care of per-user messaging limits by refining your message templates. Make sure they are designed to minimize negative feedback. Regularly auditing your audience is equally important.
Remove inactive or disengaged users from your contact lists to improve engagement rates.
Adjust your messaging frequency by spacing out marketing messages to maintain engagement and avoid overwhelming your audience.
How to increase your sender level
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