But there’s a hero in this story – the antispam honeypot.
Not just a tool itself but a silent partner in your quest for a clean inbox.
Intrigued?
Let us explain why marketers should care about them and how they actually work.
What is the anti-spam honeypot?
There are 89 billion spam emails sent per day! To tackle this, a clever solution is the antispam honeypot.
It’s setting up a honeypot trap. Imagine a decoy that attracts spam just like flies to honey.
The honeypot technique catches spam by being a tempting target. Once spam lands in this trap, the honeypot method helps to identify and block similar unwanted messages in the future.
Antispam honeypot can be tricky for marketing emails.
Marketers send lots of emails, and they might accidentally trigger a honeypot trap. Their emails could get wrongly tagged as spam.
As a result, their emails might not reach people, and their marketing might not work as well as they would like to.
honeypots that protect from spam
But there are some ways to avoid it – we will talk about it later on.
Now, let’s take a look at the different types of honeypots.
Types of antispam honeypots
There are more, but we’ve provided the most common ones:
01 Email traps
They are kind of secret alarms for catching spam.
The traps are email addresses hidden in places where regular people don’t find them. Only automated spam tools grab these addresses and send spam to them.
Spam filters watch these traps, and when an email hits the trap, the filters learn and start blocking emails like that.
If a marketer’s email ends up in a trap, it might get tagged as spam. Unfortunately, even emails to real users might get blocked by spam filters.
02 Spider honeypot
Another clever type of antispam honeypots. They target spam chinese overseas australia phone number data bots, the automated programs that crawl the web looking for email addresses to spam.
Spider honeypots work by setting up fake, hidden web pages that only these spam bots would find and scrape for email addresses.
Fake pages are loaded with email addresses that are actually traps. When a spam bot captures addresses and sends spam to them, it falls right into the honeypot.
The purpose of this is to block spam. Just like with email traps, spam filters learn from this. They start recognizing and blocking emails sent to the trap addresses.
03 Malware honeypot
They are set up to look like vulnerable systems, tempting targets for spammers who use malware to spread spam. The idea is to trick spammers into attacking decoy systems.
When spammers take the bait, the honeypot captures information about the attack, for example, how the malware operates and where it comes from.
