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Communitylinkedininstagramfacebookyoutubeslackiklldmikwhoissourcerankkpinsummary Reportdiagnosisdensityn/atechnology For Long-term Usefulness And Productivity.What #contenttech Or #martech Process Will This New Technology Amplify? Answer That Before Buying Any New Tools, Says @robert_rose Via @cmicontent.share On X“your Marketing And Content Strategies Are Less About The Creative Words, Images, And Distribution Channels. Those Are Temporary And Easier To Change,” Robert Says. “great, Sustainable Strategies Involve The Activities And Processes That Give Your Team Wider Bandwidth To Create And Publish All Those Words And Pictures.”that’s The Unifying Takeaway From Contenttech. Before You Replace Or Add Tech To Your Content Team, Ask If You Can Define The Process And Activities The Tech Would Standardize And Scale.


If You Can’t, Solve That Challenge First.“it Will Clear Up So Many Questions new zealand phone number library About What Tech – If Any – Will Help You Create More Compelling Value For Your Audience,” Robert Says. Are You Acquiring Or Replacing Marketing Or Content Tech? How Are You Doing It? Let Us Know In The Comments.handpicked Related Content:why The Martech Debate Only Delivers Wrong Answers Expert Tips For Choosing Tech That Makes Your Content Strategy Work Ways To Win With Video – The ‘it’ Content Format For [research And Examples]missed Contenttech Summit Live But Still Want To Learn How To Manage, And Scale Great Content Experiences Across All Your Platforms And Channels? Register Today To Watch



Cover Image By Joseph Kalinowski/content Marketing Institutecontent Marketing Institute Teamcontent Marketing Institute Teamthe Content Marketing Institute Team Byline Indicates This Article Reflects The Collective Work Of The Cmi Team. Cmi Is A Global Marketing Education And Training Organization Dedicated To Advancing The Practice Of Content Marketing. We Create And Curate Content Experiences That Teach Marketers And Creators From Enterprise Brands, Small Businesses, And Agencies How To Attract And Retain Customers Through Compelling, Multichannel Storytelling. Global Brands Turn To Cmi For Strategic Consultation, Research, And Training And Certification, And Send Teams To Content Marketing World, The Largest Content Marketing-focused Event, The Marketing Analytics & Data Science (Mads) Conference, And Cmi Digital Events Every Year.