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The most successful Inbound Marketing campaigns in 2018

Posted: Tue Jan 07, 2025 5:26 am
by sakib30
Reviewing the best Inbound Marketing campaigns of the year from brands with great social impact can help generate ideas for your own digital marketing, content marketing, or Inbound Marketing efforts .

Inbound marketing campaigns allow you to attract traffic and convert it into leads and customers. They are perfect because they appeal to emotions . In fact, this type of campaign generates interest because it avoids self-promotion. And in these campaigns you will rarely find the brand promoting itself.

The best thing about Inbound Marketing and content romania number screening marketing is their ability to attract users without mentioning the brand name. It's all about finding a way to connect with users. And there are many ideas and examples for this.

Examples of the best Inbound Marketing campaigns of 2018
If you want to get qualified traffic and conversions, you need a good marketing campaign. To do this, it is important to find a way to connect with your users. You should never talk about yourself. Nor about your products.

Here is a list of notable Inbound Marketing campaigns from 2018. Campaigns include user-generated content, fake ads, special videos, personal stories, and social causes.

1.- LinkedIn #InItTogether

LinkedIn’s #ItInTogether campaign builds on the idea of ​​why people work. Professionals who don’t fit a typical entrepreneur stereotype share what drives them to do what they do .
The 12-week integrated campaign was launched with a TV spot during the Golden Globes. But it was later supplemented by paid social media ads, videos, radio spots, podcasts, search engine optimization and other actions. For example, a micro-website was developed where other employees could also explain what motivated them to do their jobs.