Tell me, are you going to extend the insurance contract? Person: Hello. Please remind me how much insurance you have. The robot will respond to the keyword "cost", load the client data from the database for calculation and use the provided response from the script: Robot: The cost of MTPL insurance for your car is 10,000 rubles. If necessary, to conclude a contract, in case of complex issues or refusal to cooperate, the robot can switch the client to a personal manager. For example: Person: Can I speak to my personal manager? Robot: Wait a second, switching channels. Manager: Hello, Ivan Ivanovich. How can I help you? Thanks to the functionality of the Virtual PBX, the connection with the employee occurs instantly, and the client does not have to wait on the line.
Results In 6 months of using the Voice Robot, customer hungary whatsapp number data 5 million losses have decreased by 30%. The company was satisfied with the results and plans to continue using the robot in telephony.
Free webinars are an important part of the online course sales funnel. , build loyalty and, according to our clients, can cut the transaction cycle almost in half.
However, not every webinar visitor becomes a client. One of our clients had a conversion rate of only 10%, and marketing tools and call center work could not change the situation. Client Features Our client offers its users courses on sales development and business creation. The sales cycle includes several points, and the key one is a free training webinar. It contains a lot of useful information, and many users visit it. However, only 1 in 10 people who attended the webinar make a purchase of the course. The company's management set a goal to increase the conversion by at least two, and preferably three times the existing one. Finding a solution The first option the company used was the most cost-effective.
Webinar participants were sent emails with a reminder about the course, a discount on it, and an announcement of the next webinars. Creating, coordinating and launching the mailing took no more than two hours and required almost no expenses. However, the efficiency was not very high: users registered for the course no more often than 0.5% of the time. Most often, the letters remained unread. The second option, which the company's marketers added in addition to the first, was the most reliable and proven. The company hired an outsourced call center. Specialists called webinar users and clarified their reasons for refusing to purchase and worked with objections. This helped to increase the conversion to 25%, but the tool had its own shortcomings.
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