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What is the display network

Posted: Sat Apr 05, 2025 5:26 am
by pappu9265
What is the Display Network ? Google Enhanced Campaigns, also known as “ Google Display Advertising ,” have gained considerable popularity in recent years thanks to their potential.

Thanks to this form of display advertising, advertisers can reach new customers, increasing the possibility of making their brand and products known and also increasing traffic to their website and app. It is a paid traffic method that is among the most widely used.

In today's content, in addition to explaining in detail what the display network is , we will provide all the details about how this paid traffic modality offered by Google works. In addition, we will also talk about its main advantages. Come on, read along with us!

What is display network?
– Definition, features and advantages of the Google Ads platform!
But what is the display network? “Google Display” makes it much easier to expand an ad: this type of advanced campaign consists of graphic or video content that allows you to promote a website, a product or brand, and even an application.

In fact, Google, thanks to a series of partner sites, is job function email database able to insert the advertising that the advertiser has created on its partner sites, so that the ad itself can be viewed by an ever-increasing number of users browsing the web.

A classic example of Google's display network could be the advertising, considered by many to be inconvenient and annoying, that is launched before the opening of a video on the YouTube website.

That ad that is often ignored by users belongs to Google's display network, which, with YouTube as part of the company, automatically inserts advertising videos before the videos you want to see.

Another example can be represented by advertising banners that are found, for example, on the sides of Google and Gmail pages. Finally, another great atmosphere of display spaces is characterized by the millions of apps that are used every day.

What is the display network, anyway: Google Display is therefore made up of many partner websites.

Its advantages are different, firstly greater visibility on the web, while the second is the fact that you can choose the various sites on which you want to present your ad, choosing those that you consider most suitable for your own ad.