Our advice is to invest resources in this direction as soon as possible, transforming blog articles and e-commerce product sheets into stimulating, original, personality-rich, user-focused content capable of offering a unique experience .
Even content that has already been published can be improved . For example, you can add videos, images, insights and a personal point of view to the text.
We must not forget, then, to also work with the aim of the authority of our brand/site and reputation.
How? For example, trying to get more positive reviews, working on mexico whatsapp shopping data customer care and collaborations, creating specific narratives (using different tools, from videos for social media to texts).
Finally, don't overlook advertising , which should be planned well in advance to increase your presence on the web.
These improvements can be addressed now to drive traffic to your site or e-commerce and increase revenue. Better to start working on them now, right?
Emojis can also be inserted in the Title and Meta Description, although from our point of view these meta tags do not really need emojis, given the limited number of available / recommended characters.
The common sense line to follow is therefore that of knowing how to use this form of "alphabet" coherently and contextually and knowing how to predict and understand the public's perception, which - as we will see later - can be influenced by various factors, as well as being subjective.
It goes without saying that – in addition to the specific context – the choice of whether or not to use Emojis and, if necessary, how to do so, depends on the tone of voice of the brand or website in question, and on the target of the communication.
They certainly impact the user experience , but not necessarily in a positive way.
