Subcategories of health and beauty businesses include chile mobile phone numbers database beauty salons, day spas, nail salons, health clubs, and tattoo parlors. Other local business schemas include address, total ratings, geographic coordinates, area served, opening hours, and price range. Remember, Google always scans the internet to gather information before showing a business on Maps. Local schema makes search engines trust your business details more. . Embed Google Maps on Your Site The contact page on your website is another way to tell search engines where your company is.

You should include your full address as scannable text. Provide additional context with directions or references to nearby landmarks, side streets, or subway stops. Consider embedding Google Maps directly on the page to verify your NAP and make it easier for customers to find your location. . Get Local Backlinks In addition to scanning your website to learn about your business, search engines also look elsewhere on the internet to verify your company’s credibility.
Backlinks to your web pages from reputable third-party websites can have a significant impact on your rankings. Google will consider the number of incoming links from unique referring domains and the quality of those sites. For local SEO, build backlinks from organizations and media in your community. Reach out to your chamber of commerce or local business development association, partner with small businesses with similar audiences, guest post on local blogs, and sponsor charity events.