You Can Connect With Her On Linkedinexplore Cmi Brandscontent Marketing oman phone number resource Worldmarketing Analytics & Data Sciencecontent Marketing Universitycontent Marketing Awardschief Content Officerwork With Usadvertise/sponsorrequest Consulting Servicessubmit An Articleshare/republishpost A Job/find A Joblearn About Cmiour Storyour Teamwhat Is Content Marketing?contact Usjoin The Communitylinkedininstagramfacebookyoutubeslackiklldmikwhoissourcerankkpinsummary Reportdiagnosisdensityn/aneit Two Options For A Meta Description:answer The Search Query Directlygive Just Enough To Pique Searchers’ Curiosity, So They Click The Link To Read The Full Story On Your Websiteif Your Sole Purpose Is To Deliver The Answer, Answer The Query Directly (But Expect Fewer Clicks).

If You Only Want Clicks, Take The Curiosity Route.in Most Cases, It’s Probably Best Not To Go One Way Or The Other. Consider A Combined Approach For Your Meta Description – Give An Answer (Even If It Isn’t The Answer) And Still Pique Their Interest To Read More.you Can Do This By Writing A Meta Description That Explains What They Will Get When They Choose To Read Your Content As Opposed To Anyone Else’s.let’s Look At The Hubspot Meta Description As It Appears On The Search Results Page For The Query “what Are Meta Descriptions”: “apr , — A Meta Description Is The Snippet Of Information Below The Blue Link Of A Search Result.