How to Increase Traffic to Your Blog: 10 Proven Methods

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If you feel like your content marketing efforts aren’t bringing you traffic, don’t panic. You’re not alone in having the same problem.

Yes, you might be doing something wrong in terms of content marketing strategy. But that doesn’t mean you’re doomed to fail in the future.

By following these 10 proven methods you will get a desirable result: your traffic will skyrocket .

Let's get to the point!

1. Your focus is on topics with traffic potential
Theoretically, you can write about anything you want that is related to your niche. However, b2b email list it does not guarantee that you will attract visitors to your blog on a regular basis.

You should realize that there are topics that might be trending at a particular time. In other words, if you cover niche news, you will get traffic until people are curious about these hot topics. Once the topic becomes less interesting, your traffic starts to fade away.

Therefore, your primary goal should be to explore the topics that your target audience is searching for.

One of the easiest ways to find what people want to read about is with the help of Google. When you start typing your query, Google suggests related terms that your target audience is searching for:

Google suggests related terms to you
Unfortunately, Google can't tell you how good these topic ideas are in terms of traffic. You can probably get these statistics using the "Questions" report from Keyword Explorer Tool:

Keyword Exploration Tool
If your blog is new, you should focus on less competitive keywords for your blog post ideas. To filter the results by keywords with a low difficulty score, you should apply a maximum criterion such as "10".

Now you know how to find potential website traffic topics . Your next step is to match search intent with your content.

2. Don't forget to match search intent
If your content doesn't align with search intent, it won't be consumed by your target audience.

Since Google tries to suggest the most relevant search results to users, your job is to create content that matches one hundred percent the intent behind the user's query.

The easiest way to figure out what type of content you should target is to see what Google suggests:

Google matching search intent
As you can see, most of the results are “how-to” and “tips” type content. To sum up, if you want to write a content about “how to promote a coworking space”, you need to create a step-by-step tutorial or impress with some actionable tips.

Using this approach you will always know what type of content you need to produce.

3. Make sure you create comprehensive content
Why is it important to create in-depth content?

Google understands that people are searching for the same topic but using different queries for it. For example, queries like "play chess", "chess rules", "chess for beginners" fall under one topic - "how to play chess":

Create comprehensive content
This comprehensive guide covers the principles of chess ranking for many keywords. The reason why this happens is that the content highlights the topic in detail.

To create in-depth content, you need to be aware of the topic you are covering and lean towards producing an "evergreen" type of content. Also, a good practice is to write "list" content that you can always update with some new information.

For example, we created a guide to coworking spaces in the United States that we update with new spaces every month.

You can use different types of content that would bring you more traffic.

4. Accept guest posts on your blog
Guest posting is a great way to keep your content plan fresh and is a wonderful opportunity to get high-quality content from niche experts.

The benefits of guest posting are:

A guest author can enrich your blog with useful content
Any guest post can be shared on the contributing author's social channels
You always have the option to get a backlink from third-party resources
Your blog gets more visibility
Additionally, you can invite niche influencers to contribute to your blog as well. It will help you build friendly relationships with these experts and promote your brand .

( Want to write a guest post for GlobalOwls, check out the options )