What are the best marketing automation tools?

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Is it difficult to set up automatic emails? Absolutely not! In the examples above, I simply chose a predefined template in GetResponse and customized it to my needs. Of course, it's a process that requires practice, but thanks to the drag-and-drop editor, the learning curve is really low. Don't forget to follow the advice in our practical guide: Email Marketing Like They've Never Explained It To You Here you will learn how to set up an email marketing campaign from scratch, even if you are a beginner! How effective are automated emails? We have seen together various case studies of companies that, using GetResponse to create automated campaigns, have increased their conversions.


These data are also confirmed by the statistics france telegram data on Italian email marketing , conducted by GetResponse. Automated emails have opening and click rates that are much higher than normal non-automated newsletters: Email type Open rate Click to rate Click to open Automation 55.93% 7.65% 13.67% Autoresponder 65.91% 8.22% 12.48% Newsletter 43.54% 2.54% 5.84% RSS email 37.24% 15.77% 42.36% Do you still have any doubts about the effectiveness of this strategy? What are the optimal time intervals for email automation? Again, there is no exact science to this and the intervals depend greatly on the type of email you want to send .


For welcome, thank you, and order confirmation emails , you can automate them so they are sent immediately . In the case of an abandoned cart , wait up to 24 – 48 hours . In any case, the best way to calibrate these timings is to base yourself on the historical metrics you obtain and study a dedicated strategy that allows you to increasingly improve your opening and conversion rates. How many automatic emails to send to contacts? My advice is to start with sequences of 1-2 emails per week , to avoid flooding your subscribers' inboxes.